Allianz turns into prime international insurance coverage model, ranks twenty ninth worldwide

Allianz has solidified its place as the highest insurance coverage model globally, rating among the many 30 most beneficial manufacturers worldwide for the primary time. The insurer moved up two locations to twenty ninth within the 2024 Greatest World Manufacturers rating, revealed by Interbrand.

The corporate, which serves 125 million prospects with a workforce of 157,000 staff, has additionally retained its standing as probably the most beneficial monetary companies model for the sixth consecutive yr.

Allianz elevated its model worth to $23.5 billion, up from $20.85 billion in 2023, outpacing the monetary companies sector by 7%.

Along with its model energy, Allianz was recognised for its employer repute, reaching seventh place within the 2024 Fortune 100 Greatest Corporations to Work For in Europe checklist. The corporate mentioned that its versatile working mannequin, complete advantages, and deal with variety and inclusion have made it enticing to staff and job candidates.

Globally, 52 Allianz entities are licensed, with 16 showing on nationwide greatest lists of their respective international locations.

Serge Raffard, managing director of Allianz UK’s private strains enterprise, mentioned that the corporate is happy with its elevated model energy in 2024, reflecting the worth it supplies to prospects via its staff.

“This has been an thrilling yr for us with the introduction of the Allianz model to the UK private strains market, and all of the optimistic buzz and profile across the renamed Allianz Stadium at Twickenham. Launching dwelling and motor insurance coverage for UK shoppers is a giant step in our long-term technique and I’m proud this has contributed to the expansion in Allianz’s international model worth,” Raffard mentioned.

Except for Allianz, just one different insurer made the 2024 Greatest World Manufacturers checklist. French insurer AXA ranked forty eighth, down 4 locations from the earlier yr, regardless of growing its model worth by 2% to $16.8 billion.

What are your ideas on this story? Please be at liberty to share your feedback beneath.